Prerna Mahtani
Prerna Mahtani has been a content writer for over 8 years. She began her content career with a digital marketing agency in Pune, India. She has extensive knowledge and has written on a wide range of issues throughout her career. She focuses on business-to-business content in technology, communication, and management.
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Prerna earned her Bachelors in Mass Media from Wigan & Leigh College of Mass Media and Business Management in 2015. Shortly after graduating, she began her professional career as a content writer and social media analyst for a well-known digital marketing firm. After bouncing around from agency to agency, she ultimately found her feet as a Content Leader and, eventually, Project Manager in an international organization. When she isn't working at her day job, Prerna indulges her creative side by submitting content to a variety of platforms.
Along with writing content Prerna provides management and training services. She specializes in Strategy, Project Management, and Communication. She’s a firm believer in the famous Rollo May quote, “Communication leads to community, that is, to understanding, intimacy and mutual valuing.”
An avid fiction reader and movie lover, Prerna’s passion for technology was inspired by the pages of Ender’s Game and the overwhelming and grand scenes from Tomorrowland. AI, machine learning, the internet-of-things are some of the topics that Prerna finds most interesting.
Along with writing about these topics, Prerna loves learning about CGI in movie making and how various scenes were shot by binge-watching YouTube videos. If she isn’t writing or reading the most popular fiction novel, you’ll find Prerna watching the latest fantasy or sci-fi movie (or The Big Bang Theory for the 100th time), or playing with her 2-year-old doggo.
You can find Prerna on LinkedIn here and on Instagram @prerna_mahtani.
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Milieu Insight raises $2.4 million to start in more Southeast Asian countries
Prerna Mahtani,
6 years ago
2 min read
Milieu Insight, Singapore-based market analysis and data platform, published that it has allocated $2.4 million in pre-A funding. The round, managed by MassMutual Ventures Southeast Asia, will be utilized on product growth and to launch in four different Southeast Asian countries, Malaysia, Indonesia, the Philippines...
TrueLayer: Open Banking API Provider’s Financing Partnership with Visa
Prerna Mahtani,
6 years ago
2 min read
TrueLayer is a London based startup that has created a developer API program for fintechs and various nearby firms to use open banking. It has recently agreed on a strategic and economic association with Visa. The Partnership With Visa The partnership views Visa to take...
Shadow’s Exciting New Ideas for Cloud Gaming Program
Prerna Mahtani,
6 years ago
2 min read
Blade, the French startup backing Shadow, held a press conference to advertise some product news along with some corporate developments. What is Shadow? Shadow is a cloud computing assistance for gamers. For a monthly subscription price, you can obtain a gaming PC in a data...
Spotify starts a dedicated Kids app for Premium Family subscribers
Prerna Mahtani,
6 years ago
2 min read
In a movement to promote family subscriptions to its app, Spotify has announced the launch of a dedicated Kids application. More About Spotify Kids It enables children three and up to hear to their music, both online and offline. Children can also examine playlists and...
Pandora allows you to share music and podcasts on your Instagram Stories
Prerna Mahtani,
6 years ago
2 min read
Pandora has announced that a new alliance with Instagram will allow users to share their favourite music and podcasts on their Instagram Story. Nearly over a year ago, Spotify too had launched a similar feature after announcing the same alliance with Instagram stories. The launch...
Paid Streaming Music Subscriptions in U.S. Top 60M
Prerna Mahtani,
6 years ago
2 min read
According to the latest IT news released by the Recording Industry Association of America (RIAA), streaming music subscriptions continue to obtain the U.S. music industry’s growth and revenues. The organization said that the total music revenue grew by 18%, which amounts to $5.4 billion in...
New media funding firm, Attention Capital obtains Girlboss
Prerna Mahtani,
6 years ago
2 min read
Attention Capital, the latest outfit that purchases, develops, and scales media brands, is obtaining Girlboss, the female-focused multi-media business established by Sophia Amoruso, who will enter the firm as a founder partner. A spokesperson for LA-based Girlboss refused to reveal terms of the deal but...
Hulu launches 4K content to Xbox One, with Amazon Fire TV and others coming up soon
Prerna Mahtani,
6 years ago
2 min read
Hulu this summer eventually brought back 4K content to its service, after abruptly dismissing it in 2018 while it centred on other priorities. Initially, its 4K content was just available on Apple TV 4K and Chromecast Ultra. Now, Hulu says it is available on Xbox...
Samsung’s Galaxy Watch Active 2 is a reliable smartwatch for Android users
Prerna Mahtani,
6 years ago
2 min read
Samsung offers good, underrated smartwatches. However, it has only been hard to get much recognition in a category so utterly dominated by a single player. Even then, the company has succeeded to hold onto the No. 2 spot in global market share, according to recent...
Yelp Adds New Features To Improve Customer Experience
Prerna Mahtani,
6 years ago
2 min read
Yelp’s General Manager, Devon Wright, announced the launch of Yelp Connect. This new feature is a way of letting users go ahead of customer reviews and view what the restaurants have to say about themselves. More About Yelp Connect Wright stated that with Yelp Connect,...
