Verbit Secures $23M for Expanding Transcription & Captioning Solutions
Maurvi Narvekar,
7 years ago
3 min read
Trending in the marketing tech news, Verbit, the transcription giant announced raising funding of $23 million which was led by Viola Ventures. In this Series A funding round, companies like Vertex Ventures, HV Ventures, Oryzn Capital, Vintage Venture Partners and Clal-Tech also contributed to the raise....
Twilio Strikes $2 Billion Acquisition Deal with SendGrid
Maurvi Narvekar,
7 years ago
3 min read
Twilio has entered into an agreement to acquire SendGrid, an email API platform. The deal is an all-stock transaction of about $2 billion. This acquisition is on the lines of Twilio’s plan to build the platform as a service system. This system would virtualize the...
Affiliate Marketing 101: Everything You Need to Know
Prerna Mahtani,
8 years ago
7 min read
It’s no secret that ‘word of mouth’ is the best way of advertising and marketing your product. The more people talking about your brand, the more visibility it receives. Hence, when it comes to marketing your business, it is nice to have friends who are...
Analytics and Data Organization, Tableau, Gets Acquired by Empirical Systems
Aditi Gade,
8 years ago
2 min read
Trending in the latest marketing tech news is data analysis firm being acquired by AI giant Empirical Systems. Artificial intelligence is a concept that has become popular in recent years. As a result, when Tableau came into the market in 2003, the audience did not...
How to Ace the Modern MarTech Scenario
LegalTechMunch,
8 years ago
3 min read
Marketing once upon a time was all about banner ads, in-person events, advertisements through radios, television, by word of mouth or door-to-door. Oh, how the times have changed! The marketing scenario has completely transformed and there are many software and automation tools being developed regularly....
Marketing Automation Software: AWeber
Priyanka Khanapure,
8 years ago
2 min read
What is it? AWeber is a system, trusted and branded by many professionals and experts as one of the best platforms for email marketing. Its easy-to-use software equipped with automation tools makes it an ideal choice for various entrepreneurs and small businesses. Various features such...
Marketing Automation Software: ActiveCampaign
Aditi Gade,
8 years ago
2 min read
What is it? ActiveCampaign is perfect for business owners who are looking for an all-in-one solution for email marketing, marketing automation, and sales CRM automation. With this powerful combination, you will be able to create automated marketing and sales processes that can grow your customers,...
Everything You Need to Know about Online Acceleration
Anuvinder Singh,
8 years ago
4 min read
There are hundreds of blogs out there about identifying and understanding your target audience. At this point, marketers are so familiar with their buyer personas, that they are able to even channel them. But is that enough? You have a deep understanding of your target...
Whitelist of websites based on Block-Chain Launched by MetaX
Prerna Mahtani,
8 years ago
3 min read
Trending the latest marketing tech news is Santa Monica, California-based MetaX. This company has created a blockchain-based platform for applications geared toward solving some of digital advertising’s problems. In June of last year, it launched adChain, an open protocol to provide a permanent record of ad transactions. In...
Mastering Your Content Marketing Strategy in 2018
LegalTechMunch,
8 years ago
4 min read
Today, the way businesses interact with their customers has transformed. Thanks to the ever-evolving digital marketing trends, businesses have started showing their customer who they are, rather than just telling them. Simply advertising messages is no longer an effective strategy for marketers. As of today,...
