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10 Tips on Writing Compelling Subject Lines for Your Emails: Formulas and Examples
If you’ve been working in the field of digital marketing for a while, you already know the importance of email marketing. Emails are a great way to reach people in person who have shown different levels of interest in your products or services. According to...
IG launches ‘Instagram Live Rooms’ for live broadcasts with 4 creators
Since its inception, social media giant Instagram has been focused on developing features that would help creators better connect with their followers. With the same goal in mind, Instagram has introduced ‘Live Rooms’ that give creators the ability to go ‘Live’ on the social platform...
10 Reasons to Adopt Programmatic Advertising for Your Brand Now
While traditional methods of advertising include tenders, proposals, quotes and human negotiations, programmatic advertising includes the use of machines and algorithms to buy digital ad spaces. Simply put, programmatic ad buying is the use of software to purchase digital ads. The growing demand for transparency...
All You Need to Know About Virtual MarTech Summit 2021
Martech Summits provide a unique platform for the best minds in marketing technology from a wide range of industries through this virtual summit. Martech 2021 summits will be conducted virtually this year and will cover a wide range of topics catering to specific and well...
Retargeting vs. Remarketing: Choosing the Best Strategy for Your Business
Digital marketing is a competitive arena and to attract maximum traffic towards your products, advertisers are always searching new ways to reach the customers. Conventional marketing through media, print forms or radio gives you a single chance to attract the attention of your target audience...
Brisbane-based Digital Marketing Directory launches its flagship program
Digital Marketing Directory, an Australian B2B digital marketing company released its flagship digital marketing job platform to its public. In a competitive industry that usually favors off-shore outsourcing, the Brisbane-based firm’s premium platform makes sure members can compete and trade with other Australian providers in...
Understanding ClickFunnels: Benefits and How It Works
“What is Clickfunnels?” This is the latest question doing the rounds in the marketing world. Entrepreneurs, business owners, marketers, and consultants are curious about clickfunnels and are eager to know how clickfunnels work and if it works at all. As influential online marketing experts advise...
What is People-Based Marketing and What are its Benefits?
People-based marketing is also popularly known as cross-device marketing and is a strategic approach that allows you to target individuals across multiple channels and touchpoints. Using a rich customer profile that has users’ consumption habits, person-based marketing helps you in delivering hyper-customized ad campaigns. Initially,...
What is content distribution, its channels & categories + Free content marketing budget template
Content marketing is a powerful tool which is essential these days for increasing brand awareness, website traffic, sales and revenue. To survive in today’s content driven world, having a strong content marketing strategy is imperative. According to Forrester[1], CMOs across the globe are expected to...
Cashrewards appoints Mr Steve Cuda as its Chief Product & Marketing Officer
Leading Aussie cashback reward program Cashrewards proudly announces its new Chief Product and Marketing Officer – Mr Steve Cuda. Just like the name suggests, Cashrewards is a well-known program in Australia that allows users to avail a part of their payment as cash back when...
